HORAY Highlights Integrated Solar & Storage Solutions at The smarter E Europe 2026


HORAY participated successfully in The smarter E Europe 2026, held from June 23–25 at Messe München, exhibiting in the Intersolar Europe exhibition area (Booth A1.310). As Europe's foremost platform for the solar and energy storage industries, the exhibition united professionals from across the global energy sector. By returning to Munich once again, HORAY has reinforced its long-term commitment to the European market, where the transition towards integrated solar-plus-storage solutions continues to create new opportunities.


During the course of the exhibition, HORAY had the pleasure of welcoming customers and partners from Europe and further afield. Discussions focused on PV applications, commercial and industrial energy storage, project cooperation and localized services, reflecting the growing market demand for efficient, reliable and application-oriented clean energy solutions.


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HORAY presented a portfolio aligned with Europe's policy direction towards distributed generation, building renovation and the low-carbon energy transition. BC modules have attracted significant attention due to their high conversion efficiency, excellent low-light performance and sleek appearance, which supports the growing demand for rooftop PV under initiatives such as REPowerEU. Coloured modules offered a practical solution for BIPV projects that require both architectural integration and aesthetic design, while lightweight modules were well suited to rooftops with structural load limitations. Anti-glare modules are perfectly suited to infrastructure projects in the aviation and highway sectors, as well as other projects where safety and visual comfort are paramount. HORAY also presented plug-and-play micro-inverter solutions for the rapidly growing balcony solar market, providing a safer, easier-to-install and more flexible distributed PV solution.


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In terms of energy storage, the company presented NeoHome for residential use, NeoPro for commercial and industrial applications, and NeoMax for utility-scale systems. These solutions support self-consumption, peak shaving, load management and grid stability across a range of scenarios. HORAY has proudly unveiled its latest innovations in battery technology, including Sodium-ion Battery and Solid-State Battery. These advancements underscore the company's unwavering dedication to delivering safer, more efficient, and cutting-edge energy storage solutions that will shape the future of the industry.


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Following its successful participation in Munich, HORAY will continue its global exhibition journey at the  Solar PV & Energy Storage World Expo 2026, taking place in Guangzhou, China, from September 16–18 (Hall 11.2,Booth A329). HORAY is looking forward to meeting customers and partners in Guangzhou and returning to Munich in 2027 to continue driving innovation and supporting the global transition towards a more sustainable energy future.


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